How to Setup Your Product on JVZoo

Before you can start selling your product on JVZoo (or anywhere for that matter) you must decide how you are going to price it first. There are trillions of different pricing strategies that you can look into and do additional research on later, but for now we will quickly run through the strategies most commonly used for online products.
 
1.    Fixed pricing essentially means that you decide how much to charge for your product and this amount stays the same for all buyers, unless you decide to change it for your own reasons at a later date. This is the simplest pricing strategy. For example, you would choose an amount like $17 and that is what every customer pays to access your product. 

2.    Dime sale pricing. This is a strategy used for lots of digital products in order to create a sense of urgency and motivate buyers who are on the fence to take action and make the purchase rather than wait. You pick a price to initially offer for your product. Let's say you choose $17. Next, you would choose how many copies of your product you are willing to sell for $17. The last step is to choose the increment that your price will increase by after that number of copies has been sold. Continuing the example, we might decide that our product will start out at $17 and will increase by $.10 (hence the name dime sale) every 3 purchases. You also need to choose a maximum price that your product will reach, since you can't let it go on and on forever. Even if you have a great product, you need to keep the price realistic and don't want to lose sales because the price is too high.
 
3.    Recurring payments as a strategy is a bit more complex and is probably best left for advanced product creators. This may be a great strategy for a business offering services like SEO, since they will likely provide an ongoing service and therefore will need to bill their customers on a monthly basis. As a product developer who is selling eBooks, this could be a useful strategy if you grow your business down the road and maybe start a PLR eBook membership site. But chances are you are not quite there yet, so come back to this idea in the future. 



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